Traditional club meets traditional brand: ERIMA presents new partnership with successful second-league football club Eintracht Braunschweig. As a founding member of the DFB (German Football Association) and pioneer of jersey sponsoring the Eintracht ranks among the national top clubs. The cooperation between the equally traditional sport brand and the winner of the German Championship in 1967 starts as from season 2017/18.
Even in the seventies, when they played in the German Bundesliga, the Löwen were equipped by the sportwear producer from the Swabian town Pfullingen. In the future, the professionals will be outfitted with the blue-yellow teamline and exclusive single pieces of the casual line. Moreover, ERIMA will supply individually designed kits for the traditional team, the U23, for all teams of the youth academy and for most departments of the BTSV Eintracht 1895 e.v.
“From the very beginning the chemistry between us has just been right,” says Soeren Oliver Voigt, CEO of Eintracht Braunschweig GmbH&Co.KGaA. “ERIMA is a strong football brand that will enable us to develop individual solutions – for example jersey designs - together. We are united by our long- shared history and meet on an equal footing.”
“In our talks we were very happy to convince the contact persons of Eintracht Braunschweig of the ERIMA strengths, namely quality and service, as well as innovation and individuality,” Wolfram Mannherz, ERIMA owner, adds. “The Eintracht as an absolutely traditional club with solidarity and authenticity as values clearly lived by is a perfect match with ERIMA. We are looking forward to a close partnership that -according to the slogan GET TOGETHER AND WIN -will transfer the glorious past into a successful future.”